News
Check out what Viewerslogic has been up to and what the industry is saying about us. If you’re a journalist or an analyst and need to connect with us, email at press@viewerslogic.com.
Performance Marketing World
Published 3rd May 2022
Market share isn’t won in physical stores’: ASDA wins at converting offline shoppers
Charged Retail
Published 27th April 2022
ASDA wins market share from converting offline shoppers to online, ViewersLogic report shows
The Grocer
Published 26th April 2022
Supermarket TV ads drive online sign-ups more than physical footfall, analysis finds
Performance Marketing World
Published 20th April 2022
“One of the most important years in digital marketing”: 30 industry views on the outlook for the year ahead.
Advertising Week
Published 7th April 2022
How Linear TV Attribution Could Finally Flourish
CAMPAIGN
Published 23rd March 2022
ViewersLogic Appoints Simen Moen as Head of Data Analytics
MEDIASHOTZ
Published 19th January 2022
Facebook, Meta lawsuit: What price is your personal data worth?
ADVERTISING WEEK
Published 9th July 2021
ViewersLogic prepares to extend its solution to CPG
RAPID TV NEWS
Published 8th July 2021
Nielsen investment sees ViewersLogic prepare for CPG
ADVANCED TELEVISION
Published 7th July 2021
ViewersLogic prepares to extend its solution to CPG, announcing investment from NielsenIQ
MEDIASHOTZ
Published 7th July 2021
Consumer analytics firm ViewersLogic wins funding from NielsenIQ
ADVERTISING WEEK
Published 1st July 2021
The Missing 99% – Why are brands still optimising TV spend using a 5-minute window
TECHBUZZIRELAND
Published 8th June 2020
New data shows Facebook & Google Ads effectiveness is fuelled by TV Advertising
DIGITAL TV EUROPE
Published 17th May 2020
Second screen viewers more likely to engage with ads
